just because: the best camera is the one you have on you

iPhone photography is still somewhat of an amateur sport but one that I predict will quickly take the professional world by storm.  The compact technology is constantly in our hands, making it easy to capture even the most fleeting moment. Whereas large professional cameras physically block the space between a photographer and their subject, the iPhone is innocuous and intimate, allowing the photographer to truly remain just an observer to a scene.

For those serious in iPhone photo endeavors, Photojojo University offers a four week course in working the tiny but magical machine. If longer instruction is not your thing, click the image below to watch a video and pick up a few tips and tricks that are bound to improve your instragram feed.

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